Brand Reliability FAQ
OutLoud's trust system helps creators choose brands that pay on time, and helps brands find creators who deliver consistently. Here is how it works.
What is a Reliability Score?
A Reliability Score is a 0–100 rating derived from completed campaigns and peer ratings. Creators are scored on deadline reliability, communication, and brief adherence. Brands are scored primarily on payout speed after live content is verified.
How are brand payout scores calculated?
After a campaign is completed, creators can rate the brand on payout speed (1–5). These ratings are aggregated into a Payout Speed Score displayed on the brand profile. Brands who consistently pay within agreed payment terms (typically within 7 days of live post) maintain high scores.
What happens if a brand pays late?
Late or missing payments should be reflected in creator ratings, which lowers the brand's reliability score over time. Creators can see this before pitching. OutLoud does not enforce payment — we provide invoicing and trust signals — but repeated poor ratings may affect brand visibility in the creator directory.
Safe Draft Approval
Brands review content drafts on-platform before creators publish live. This protects brands from off-brief content and gives creators a clear approval trail. Payment terms in the digital agreement typically tie payout to post-live verification, not draft approval alone.
Disputes
Payment and content disputes are resolved directly between brand and creator. OutLoud provides message history, agreements, and invoice records as reference. For platform abuse or fraudulent behaviour, contact arnold@phakama.digital.